"Let's expand the good things of Tohoku" fair held

The Tohoku Standard Market will hold "Let's expand Tohoku's good things" from 13th of this month.

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"Let's expand the good things about Tohoku" is an event in which Yamagata Broadcasting plays a leading role in supporting Tohoku's manufacturing and spreading not only to Japan but also to Taiwan, Hong Kong, etc.

The Tohoku region is located at the northernmost tip of Honshu in Japan, and consists of six prefectures: Aomori, Akita, Iwate, Yamagata, Miyagi and Fukushima.

Each prefecture has its original scenery, which often feels nostalgic and attachment, and nurtures people and culture.

Craftsmen who live in the Tohoku region and feel the charm of nature every day with their skin are inspired by the natural surroundings, and carefully create each and every product with thoughts.

In order to further expand the "good things" of the Tohoku region, we will introduce the "special products" that represent the Tohoku region along with the thoughts of craftsmen.

Touch the product in your hands and feel the warm feelings of the craftsmen put in them.

　"once-in-a-lifetime encounter," these products exist here because they have a connection with you.

Why don't you think about these products and the relationship between the craftsmen and feel the taste of the Tohoku region?

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"Let's expand the good things of Tohoku,"
Date: January 13 (Fri) to 22 (Sun), 2023
Venue: Tohoku Standard Market (Sendai PARCO Main Building B1F)