In your new chapter! party

NEW&RENEWAL SHOP SPECIAL EVENT

Sendai PARCO A special event will be held at each shop centering on Spring NEW & RENEWAL SHOP!
(in no particular order)

Contents of the event: adidas Brand Core Store Sendai Sendai Limited Stickers will be presented to all visitors.
※First-come, first-served basis, as soon as it is gone
We will also sell our limited T-shirts with the same design.

Contents of the event: Only on May 17th | Visiting privilege "Customized Print Service Ticket" gift!
Customers who visit us on May 17th (Sat) will receive a "Customized Print Service Ticket" that can be used from today.
If you use this ticket, you can use the customized prints of either Shoo Tan or Upper for free.

※Tickets are valid until the end of July 2025.
※The distribution will end as soon as the ticket runs out, so please come to the store as soon as possible.

We look forward to your visit.

Contents of the event: New Era Reward registration customers, NEW ERA socks gift for purchase over 2,500 yen (tax included)
※Limited Quantity

Contents of the event: Special Shoes Care Event

This is a Shoo Care workshop using "SNEAKER LAB", a 100% natural ingredient to keep your favorite shoes for a long time.
SNEAKER LA Shoo Care Specialist and New Balance staff will take care of the shoes that combine various materials.
Even after the workshop, you can receive advice on continuing to care yourself.
It will be an event where three people will be held together once each frame, so why not take care of your favorite shoes with your family and friends?
Time required: About 20 minutes

※This event is limited to "New Balance Shoes".
※It does not matter if you bring in or wear shoes.
※I'll have one pair per person.

Contents of the event: MONAKA jewellery POP UP STORE (16th May – 25th May)

CAFUNÉ FOCUS (16th May – 25th May)

＜J.M. WESTON＞Order party [May 16 (Fri) to May 18 (Sun)]

Vintage Accessory & Scarf deployment

Contents of the event: If you purchase more than 4,400 yen (tax included), you will receive a "Month and Star Tote Bag"
※Limited quantity, end as soon as it runs out

Contents of the event: A seat mask (1 piece) will be presented to the first 200 people who purchase one or more items in the store at AINZ＆TULPE on the B1F

Contents of the event: The first 30 customers who purchase HABA products will receive a "Lavender squalane trial set"