SUMMEAR TIME ODYSSEY 2025


"Sendai Tanabata, which can be enjoyed by aliens"
Making full use of AR technology to create a new perspective that further excites the Sendai Seven Evening Festival
AR = A virtual space based on the traditional Sendai Tanabata as a kind of outer space jacks the area around Sendai Station.
At each of the five experience spots, different themes are set, and in a world view such as future cities, deserts, and spaceships as if you were lost in science fiction movies, you can experience the "New Sendai Tanabata decoration" that is produced by the stars of the hometown of aliens.
During this period when the front of Sendai Station becomes the “gateway to space,” many surprises and discoveries will await you.
Are you ready to witness the opening of a portal connecting cities and space?
Let's go to the magnificent "space journey" over Sendai Tanabata!
※Events are subject to change or cancellation without notice. Thank you for your understanding.
[This event is over]
[Aliens Reports] Sendai Research Report of Aliens
The aliens who visited Sendai on a spaceship last summer were fascinated by the food and culture.
I brought back new knowledge through a single global woman.
The aliens who have raised interest in Sendai again,
This year, we will resume our journey to the earth, aiming for the Sendai Seven Evening Festival.
They have one mission.
To learn more about Sendai culture and convey its splendor to the galaxy,
Strictly investigate the three "Ningen" active in Sendai.
Aliens made full use of advanced technology and compiled the results of the survey into a report.
On Sendai PARCO Instagram,
Exclusive release of the "Sendai Research Report of Aliens" obtained independently!
How to enjoy Sendai ___________
- Organized project
- Sendai PARCO
- Production and co-posting
- 8BOOKs SENDAI
- Model
- Ken Aizawa ( https://www.instagram.com/imosen1927/)
Riku Imaizumi( https://www.instagram.com/imizmrk/)
Mana( https://www.instagram.com/deee_luuuv/) - Photo
- Ai Sugiyama( https://www.instagram.com/i.0541/)
- Last year column
- uchu-jin meets girl 2024 SUMMEAR
Mr. Aizawa, the fourth generation of imosen
Founded in Sendai for 98 years.
The end of the work of Mr. Aizawa, the fourth generation of the long-established soba restaurant "imosen"
What are you doing? ___

At the end of the work, Mr. Aizawa starts after exhausting work in a public bath or sauna.
On this day, I went to "Chankoya Shogo" by Mr. Aizawa, who also loves sumo.
First, a toast with beer.
At Terugo, it is attractive that you can fully enjoy not only chanko but also seasonal sashimi, and Mr. Aizawa told me that "Every dish that comes out at chankoya has meaning." When you ask about the ingredients of Chanko, it seems to be an interesting discovery.


Shogo's general was a former sumo wrestler.
In the store, valuable items from the active era of generals are lined up.

- Store name
- Chankoya Shogo
- Address
- 3-9-14, Kokubuncho, Aoba-ku, Sendai-shi, Miyagi
- Business hours
- 17:00-24:00
- Closed days
- Sunday

Mr. Aizawa next headed to JYUNVINO, a natural wine tavern in Ichinisan Yokocho.

"It's good to ask for wine in a bottle and share the change in taste," says Aizawa. I chose white wine this day.

A wonderful night time was flowing while enjoying delicious wine with domestic corn popcorn made by the owner.
- Store name
- JYUNVINO
- Address
- 42 Iroha Yokocho, 2-30 Ichibancho, Aoba Ward, Sendai City, Miyagi Prefecture
- Business hours
- 17:00-24:00
- Closed days
- Irregular holidays
Mr. Echoes Imaizumi
Imaizumi's holiday working at the popular cafe "Echoes" in Sendai.
On this day, I went around my favorite shop by bicycle __

On this day, the first thing I visited was to take care of my work.
"Doe Maru no Ki" with a store in Itsutsubashi


Mr. Imaizumi shows a smile that dark cherry pie and Ome soda are sure to be sure.
On this day, the customers came to buy bread without interruption, and I could get a glimpse of the wonderful smile of the customer and the owner couple.
- Store name
- Tree of Doe Mar
- Address
- 132, Renbokouji, Wakabayashi-ku, Sendai-shi, Miyagi 1F
- Business hours
- Gold and Sat 11:00-18:00/day 10:00-18:00
- Closed days
- Monday to Thursday

I went by bicycle from the Doe Maru tree at my own store that I often visit even on holidays.
「Echoes」


Echoes' popular sweets are crepes using canule and fermented butter.
It is also an attractive shop where the space changes its expression depending on time and weather.
Even a conversation that matters.
- Store name
- Echoes
- Address
- 2-3-12, Omachi, Aoba-ku, Sendai-shi, Miyagi
- Business hours
- 8:00-18:00
- Closed days
- Irregular holidays
Mr. DJ Mana
Imaizumi's holiday working at the popular cafe "Echoes" in Sendai.
On this day, I went around my favorite shop by bicycle __

MANA is based in Sendai and is active as a DJ.
I took a look at MANA's situation that can not be seen on stage ___
Mr. MANA introduced “SURPASS HOT DOG” in Omachi.
Inside the store where the American space spreads out when you pass through the door.

The menu recommended by MANA is "Chicago".

The trick to eat is, “Don’t hesitate to wear it! “Laughing,” said MANA, who wanted to show his example.
Smiles may be rare moments that cannot be seen on stage.
- Store name
- SURPASS HOT DOG
- Address
- 1-1-3, Katahira, Aoba-ku, Sendai-shi, Miyagi
- Business hours
- 11:00-18:30
- Closed days
- Tuesday
After eating HOTDOG, I want to enjoy shopping and coffee.
The next time I went to MANA was "FOLKS STORE SENDAI", which offers miscellaneous goods and coffee.


A space where you can enjoy a lot of miscellaneous goods that can feel extraordinary in everyday life.

Mr. MANA, who enjoyed talking with the owner and talked about his future thoughts.
Through music, connect with people regardless of age and gender, and DJ/Mana's music overflows throughout the city.
- Store name
- FOLKS STORE SENDAI
- Address
- Asahi Corporation B Building 1F, 2-10-26 Ichibancho, Aoba-ku, Sendai City, Miyagi Prefecture
- Business hours
- Monday to Friday 11:00-18:00 / Saturdays, Sundays, and holidays 10:00-19:00
- Closed days
- 1st and 4th Thursday

- Event period
- July 25 (Fri) - August 11 (Mon./holiday), 2025
- Organized project
- Sendai PARCO
- Co-sponsorship
- Sendai Station Shopping Street Promotion Association
- Production
- Parco Digital Marketing Co., Ltd.
- Sponsorship
- PILE Inc. / Kirin Beverage Corporation Tohoku Branch / Spal Sendai Loft / North Road Music Co., Ltd. / North Road SP Co., Ltd. / Four Bucks Co., Ltd. / FUJI Co., Ltd. / Smith/Date fm/8BOOKs SENDAI/NTT East Japan Co., Ltd. Miyagi Division / SENSE Co., Ltd.
- Support
- Sendai Seven Evening Festival Sponsorship Meeting